Izzy — CPG Influencer Marketing
CPG Brands Hospitality Brands
Scaling a brand is tough…
unless it's Izzy.

More social proof.
More retail sell-through.

We send local creators to buy, try, and post about your product at every retail store available — Costco, Walmart, Publix, Target, and more — building the local demand and reviews that push real sell-through on the shelf and online.

A M J S
14M+ vetted creators ready to discover your product
RETAIL
Retail sell-through
+38%
average lift across Izzy campaigns
Product reviews
+620
verified reviews from real purchases
CPG Brands Hospitality Brands
Scaling a brand…
unless it's Izzy.

More social proof. More retail sell-through.

We send local creators to buy, try, and post about your product at every retail store available — Costco, Walmart, Publix, Target, and more — building the local demand and reviews that push real sell-through on the shelf and online.

A M J S
14M+ vetted creators ready to discover your product
RETAIL
ECOMMERCE
Retail sell-through
+38%
average lift across Izzy campaigns
Amazon reviews
+620
verified reviews from real purchases
Izzy — The Problems
The problems

Don't let shelf space and ad spend go to waste. Turn them into retail sell-through.

Low sell-through doesn't just cost sales. It puts your shelf space at risk of getting pulled entirely — retailers cut what doesn't move.

Being on the shelf isn't the same as being bought. Without real reviews and local demand, shoppers scroll past your product without a second look.

Paid ads are ineffective, and traditional influencer marketing is incredibly expensive.

How Izzy solves these problems.

We send local creators to buy and try your product with their own money — they record and post verified reviews across Amazon, Instacart, Gopuff, and retail. We also incentivize that same creator to spend more of their own credit on repeat purchases — so they become an actual repeat customer, not just a poster.

Izzy — Free Guides

Free guide

How to Increase Retail Sell-Through for Your CPG Brand

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🛒
How to Increase Retail Sell-Through for Your CPG Brand
What actually moves product at Costco, Walmart, Target, and Amazon — and how local creators get it done faster than paid ads.
How It Works — Interactive
How It Works

We listen first — then activate, prove, and refine.

A partnership built around your capacity and your goals. Five steps, start to finish.

Trusted by hundreds of top brands across multiple categories

Developing Coffee Projects Starbucks Sommet Lok Ultisana Baris Fit & Sweet All Y'all Foods Wave + Trail Pop Time Snacks Five Flowers Morea Calmezzi Petit Pot Wayfare Bahamii Rav Foods Miami Legare Feed Rivir Wattz Faraj Beading

What you get

What you walk away with.

Every campaign is built to leave you with more than content — real assets, real relationships, and a system that keeps driving bookings long after launch.

Full IP rights
Authentic UGC content with full intellectual property rights so you can reuse it however you want
Monthly creator drops
Monthly creators who buy and try your product and post verified reviews across Amazon, Instacart, and retail
Built-in upsell
Creators are incentivized to spend more than the credit they receive on repeat purchases
Dedicated support
A dedicated account manager
Local visibility
Local demand and reviews from creators vetted for engagement
Creator army
An army of local creators driving retail sell-through across every channel you're stocked in

Customer success stories

Trusted by brands that actually grow.

📈 2.4x sales growth 🎥 80+ creators
📦 Retail CPG

How Baris grew monthly sales 2.4x — with creators pushing Whole Foods and Instacart

See full case study
🏆 #1 Best Seller 🛒 Instacart
🥦 CPG brands

We made Bahamii go #1 Best Seller on Instacart!

See full case study
📈 2.5x revenue ⭐ +620 reviews
🌿 Cannabis & Functional Bev

How Drink Modern grew 2.5x monthly sales across three brands — Total Wine, Gopuff & Instacart

See full case study
📈 20% booking growth 🎥 20 creators/mo
🌮 Restaurants

How Canta Corazón grew bookings 20% month over month — with creators dining in exchange for content

See full case study
What We Promote
What We Promote

What we help you promote,
channel by channel.

Amazon Amazon
Promote and offer:
  • Verified purchase reviews in exchange for content
  • Product listing photo & video UGC
  • Amazon Storefront content
  • Add-on units creators can spend more of their own money on
Instacart & Gopuff Instacart
Promote and offer:
  • Verified delivery-app reviews in exchange for content
  • Geo-targeted creator activations
  • Shoppable stories with direct links
  • Add-on orders creators can spend more of their own money on
Retail Shelf Retail Shelf
Promote and offer:
  • In-store buy & try in exchange for content
  • Costco, Whole Foods, Target, Publix, Walmart
  • Geo-targeted local pull-through campaigns
  • Add-on purchases creators can spend more of their own money on
Verified Reviews Verified Reviews
Promote and offer:
  • Verified reviews across every channel
  • Photo + video content library, fully owned
  • Full usage rights for ads, email, and social
  • More reviews creators can drive by spending more of their own credit

Real creators. Real content.

This is what Izzy campaigns
look like in the wild.

Calmezzi
"
"Our partnership with Izzy has been a very positive experience. What stood out the most is how hands on and efficient the process has been."
Ultisana
"
"We have loved working with Izzy, it has really connected us with the community and it has been an amazing influencer marketing platform for us!"
Baris
"
"Working with Izzy has helped us a lot in driving awareness into Sprouts and Wholefoods!"
Petit pot
"
"We've been working with Izzy to increase awareness and sales. They've helped us with both online and retail campaigns with top tier micro influencers nationwide."
Faraj Beading
"
"You'd be wasting your time using anyone else. Izzy is the way to go, best influencer marketing platform out there!"

Driving sales across every channel

Sprouts Whole Foods Costco Publix Target Walmart TikTok Shop Amazon Instacart GoPuff Grubhub Uber Eats
Sprouts Whole Foods Costco Publix Target Walmart TikTok Shop Amazon Instacart GoPuff Grubhub Uber Eats

GET MORE CUSTOMERS AND BOOKINGS

Growth Plan 1 Month
$999 /mo
Billed monthly
Launch Campaign
  • 10 local creators
  • 10 posts + 10 stories
  • 40K+ local audience reach
  • Priority creator access
  • Concierge service
High Impact Plan 1 Month
$1,250 /mo
White glove service · Billed monthly
Launch Campaign
  • 20 local creators
  • 20 posts + 20 stories
  • 80K+ local audience reach
  • Dedicated strategist
  • Competitive insights
  • Priority creator access
Custom Plan Tailored
Custom
Built around your goals
Book a Call
  • 20+ local creators
  • Custom posts + stories
  • 80K+ local audience reach
  • Dedicated strategist
  • Competitive insights
  • Custom paid media & reporting
All plans include:
  • Access to 175,000+ creators across hundreds of cities
  • Invite creators and get guaranteed applications each month
  • Use AI to match creators or handpick from applications — your choice
  • Easily schedule creators to visit as often as you want
  • Flexible creator compensation (food, stays, or credit)
  • Performance insights and direct creator messaging
  • 1-month campaign, then cancel anytime
Izzy

Start getting local creators to promote you

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