← All industries
For CPG brands

Sell through every shelf you're on.

Local creators go to the stores that carry your product, buy it, film it on the shelf, and send their followers to buy it too.

Creators in any store, any zip code

Just landed in a retailer? The clock is running.

Most retailers give new products 90 to 120 days to sell through. Miss the number and your product gets dropped. We put creators in your stores from week one so you beat the deadline.

How it works

From your store list to sales on the shelf.

  1. 1

    Tell us your stores

    We map every store and zip code that carries your product.

  2. 2

    We match local creators

    Our AI finds creators near those stores with real followers and a local audience.

  3. 3

    They buy, film and post

    Creators buy your product in store, show the shelf, and share your Instacart link.

  4. 4

    You see the lift

    We track posts by store and retailer and report every month.

AI vetting

Our AI picks the creators. You approve them.

Every creator is scanned for real followers, engagement and where their audience lives before they ever reach you.

✦ 98% match
@creator.exampleFood · Grocery
✓90% local, verified followers
✓Steady 6.8% engagement
Units sold from this creator1,240/mo avg
✓Verified purchase behavior
Example creator profile
ExampleYour campaign
  1. Matched to 48 stores
  2. 21 creators bought it in store
  3. 29 posts to approve
🎉Sold at Costco🎉New Instacart order
Creator searchFake follower scanAudience locationShipping & logisticsPost approvalSales tracking
Retail results

Brands that moved product off the shelf.

We helped Bahamii keep their place in Costco, and we do the same for Baris, Petit Pot and Drink Modern at Whole Foods, Sprouts, Costco and Total Wine.

All case studies →
Bahamii · Costco
25,000+units sold at Costco in under 120 days

That sell-through is what kept Bahamii's Costco relationship.

Read the case study →
Baris · Whole Foods & Sprouts
2.4xmonthly sales

We do the same for Baris: 80+ creators a month help them sell through at Whole Foods and Sprouts.

Read the case study →
Petit Pot · Whole Foods & Costco
+20%sales at Whole Foods & Costco

And for Petit Pot: 100+ creators a month keep them selling through at Whole Foods and Costco.

Read the case study →
Drink Modern · Total Wine
2.5xmonthly sales

We help Drink Modern (Calmezzi) grow sales in Total Wine stores nationwide.

Read the case study →

Instacart Ads, run by Izzy

Creators make them want it. Our Instacart Ads make them buy it.

We've managed large Instacart ad budgets for CPG brands. One team runs your creators and your Instacart Ads, so the shelf, Instacart and online all push the same launch.

Sponsored ProductsDisplay adsShoppable videoCoupons
Ask about Instacart Ads →Retail · Instacart · TikTok Shop · Amazon
Creator video
Bahamii in Instacart search results with a Best seller tagSponsored
#1Best Seller on Instacart · Bahamii
Added to cart
  1. 01A creator postsLocal creators film your product and share your Instacart link.
  2. 02Shoppers search InstacartYour Sponsored Product ad is right there at the top.
  3. 03They add to cartMore sales and reviews move you up the rankings.
What brands say

Hear it from the brands.

Petit Pot · Whole Foods & Costco
“We've been working with Izzy to increase awareness and sales. They've helped us with both online and retail campaigns with top tier micro influencers nationwide.”
LVLaird VlamingDirector of Marketing, Petit PotView his LinkedIn profile →
Baris · Whole Foods & Sprouts
“Working with Izzy has helped us a lot in driving awareness into Sprouts and Wholefoods!”
LMLuca MolinariCo-Founder, BarisView his LinkedIn profile →
Drink Modern · Total Wine
“Our partnership with Izzy has been a very positive experience. What stood out the most is how hands on and efficient the process has been.”
AEAlex EichlerMarketing Director, Drink Modern (Calmezzi)View his LinkedIn profile →
Seen in store
Bought in one tap
Store + Instacart

Seen on the shelf. Bought on Instacart.

Creators show your product in the store, then share your Instacart link so their followers can order it the same day. You get sales in the aisle and online from the same post.

  • Creators film in the stores that carry you
  • Followers tap through to your Instacart page
  • More orders, ratings and category rank
@laladoghmi
What you get

Everything you need every month.

  • Creators near every storeMatched to the zip codes where you're stocked.
  • Shelf content that sellsReal people buying your product in the aisle.
  • Instacart and Amazon linksFollowers can buy online too, not only in store.
  • More verified reviewsMore ratings on Instacart and Amazon.

Every plan includes

  • Dedicated account managerOne person runs your program day to day.
  • Full content rightsYou own every video. Use it in ads, social and on your site.
  • Fast turnaroundCreators matched and posting within days, not weeks.
  • 24/7 supportWe work across time zones, so someone always answers.
  • High-quality content, guaranteedEvery video follows your brief and your brand.
  • Vetted creators onlyReal followers, strong engagement, the right audience.
Real creator posts

What shoppers see.

Creators sent to any store, any zip code

Driving sales across every channel.

Questions

What CPG brands ask us.

Which retailers do you work with?

Costco, Whole Foods, Target, Walmart, Publix, Sprouts and more, plus Instacart, Amazon and Gopuff. If your product is on a shelf, we can send creators to it.

Can you target specific stores?

Yes. We match creators by zip code to the exact stores that carry your product.

How fast do creators start posting?

Fast. For Wattz, we had 50+ creators posting in under 3 days.

How are creators paid?

Creators get your product plus a fee. We handle finding them, shipping and payments.

How do you measure results?

We track every post by store and retailer and compare it with your sell-through and online sales each month.

How much does it cost?

It depends on how many creators you need each month. On the free call, we build a plan and a price around your goals.

Ready to move more units?

Free 30-minute call. You get a custom sell-through plan within 24 hours.

Book a free strategy call →